Okinawa

Motobu Town Market, a Food and Cultural Market that Mixes the Old and New

Shopping Northern Main Island
2020/02/13

Revitalizing a market that spans generations

The scent of freshly brewed coffee from Michikusa Home-Brewed Coffee invites you to take a coffee break.
Chat with the friendly mom-and-pop owners for a treasure trove of area travel information.
They take the time to tell you all of what Motobu Town Market has to offer.

A marketplace with no vacancies

A host of different stores line the streets.
While some stores have their shutters down, this is the Okinawan style, where opening and closing times are flexible.
Here, stylish ceramics and accessory shops created by young artists coexist alongside old-fashioned fishmongers and butchers.

Exploring unique shops

Discover adorable shops selling handmade goods.
Visitors will encounter scenes of artists leisurely working at their shops.

The flow of Okinawa time

It seems the owner has stepped out for a minute.
This handwritten message, brimming with humanity, tells of the easygoing nature of the Okinawan people.

Places to encounter scenes of yuntaku

Yuntaku means an easygoing chat, like a water cooler talk.
One corner of the market seems to be a place where the local people gather for this kind of chatting.
The laid-back passage of time peculiar to Okinawa only enhances the cozy atmosphere here at this market.